Our Mixed Media Approach

Our unique blend of data-driven, results-based strategies incorporates a variety of traditional media and non-traditional media. We call upon anything from performance-inspired executions to cutting edge tech, forming a customized strategy for what we have coined a HYBRID FUSION approach. The end goal no matter what the media mix, is to deliver the strongest rate of return to coincide with the clients definition of success

Hybrid Fusion

Looking for brand awareness? We have a solution for that. Looking to engage your target audience? We have a solution for that. How about driving low funnel conversions? Yep, we have a solution for that as well.

Strategy customization is the root of why we created Hybrid Fusion. No two clients have the same needs or goals, so why use static solutions engaging one size fits all tactics? We don’t.

Perhaps you can think of us like a media swiss army knife? No, that’s too simplistic…more like a media Rubik’s Cube with endless challenges to solve, and solutions for those challenges using anything from multiple algorithms built to constantly alter strategies as well platforms and executions from traditional to new media in order to meet the clients desired result.

Performance Media

Performance, a once little-known advertising secret and rarely implemented as key to Direct-To-Consumer marketing strategies, has evolved into a prime solution for cost effective advertising. While this strategy tends to be a key component of Lead Generation campaigns, major brands and a wider breadth of Direct Response advertisers have figured out the value of performance metrics.

The founding team of OpenJar Concepts, has extensive tenure in performance advertising. We are able to launch National campaigns using TV, Radio, Print and Digital purely on the basis of Cost Per Call or can implement this mass marketing method in combination with other executions that may include online or traditional media cash buying.

TV | Radio | Print | Digital

Digital Advertising

Digital Advertising is a vastly growing universe with new platforms and capabilities emerging rapidly. This media has become broad and crosses over into other marketing elements such as Performance, Brand Development and is elevated through Programmatic capabilities. Landing Pages, Form Fills, Mobile Engagement (in it’s many forms), Display, Native, Social Media and more all play an active role what advertisers refer to as Digital and what we look to implement as part of the suite of options considered for any given client objective. Digital brings us one of the greatest solutions available today to find your consumer whenever and where ever they may be.

Search | Social | Display | SMS

Direct Response & General Market Buying

Media is no longer just about GRP’s, Reach & Frequency, DR Rotations and Cost Per Calls, it’s about measurable ROI and analysis. Utilizing Broadcast, Local Cable, Satellite, & National Network Cable Television/Radio to target National, Regional, or Local audiences, our buyers are armed with the resources to bring success to any strategy from performance, direct response and general market buying to achieve results that matter most to our clients.

TV | Radio | Print | Digital

Programmatic

How people consume media has been experiencing a major pendulum shift over the last few years. The emergence and progression of smart ad tech brings new and advanced tools to the table for more finite and targeted messaging. Utilizing Machine learning and AI {Artificial Intelligence} coupled with 1st & 2nd party data allows us to truly identify your audience, learn their predictable behaviors & drive them to an action with immediate optimization across all channels and available formats. We learn, data learns and opportunity to form relationships between clients and consumers happens.

Video | Display | Native | CTV

Hybrid Fusion

Looking for brand awareness? We have a solution for that. Looking to engage your target audience? We have a solution for that. How about driving low funnel conversions? Yep, we have a solution for that as well.

Strategy customization is the root of why we created Hybrid Fusion. No two clients have the same needs or goals, so why use static solutions engaging one size fits all tactics? We don’t.

Perhaps you can think of us like a media swiss army knife? No, that’s too simplistic…more like a media Rubik’s Cube with endless challenges to solve, and solutions for those challenges using anything from multiple algorithms built to constantly alter strategies as well platforms and executions from traditional to new media in order to meet the clients desired result.

Performance Media

Performance, a once little-known advertising secret and rarely implemented as key to Direct-To-Consumer marketing strategies, has evolved into a prime solution for cost effective advertising. While this strategy tends to be a key component of Lead Generation campaigns, major brands and a wider breadth of Direct Response advertisers have figured out the value of performance metrics.

The founding team of OpenJar Concepts, has extensive tenure in performance advertising. We are able to launch National campaigns using TV, Radio, Print and Digital purely on the basis of Cost Per Call or can implement this mass marketing method in combination with other executions that may include online or traditional media cash buying.

TV | Radio | Print | Digital

Digital Advertising

Digital Advertising is a vastly growing universe with new platforms and capabilities emerging rapidly. This media has become broad and crosses over into other marketing elements such as Performance, Brand Development and is elevated through Programmatic capabilities. Landing Pages, Form Fills, Mobile Engagement (in it’s many forms), Display, Native, Social Media and more all play an active role what advertisers refer to as Digital and what we look to implement as part of the suite of options considered for any given client objective. Digital brings us one of the greatest solutions available today to find your consumer whenever and where ever they may be.

Search | Social | Display | SMS

Direct Response & General Market Buying

Media is no longer just about GRP’s, Reach & Frequency, DR Rotations and Cost Per Calls, it’s about measurable ROI and analysis. Utilizing Broadcast, Local Cable, Satellite, & National Network Cable Television/Radio to target National, Regional, or Local audiences, our buyers are armed with the resources to bring success to any strategy from performance, direct response and general market buying to achieve results that matter most to our clients.

TV | Radio | Print | Digital

Programmatic

How people consume media has been experiencing a major pendulum shift over the last few years. The emergence and progression of smart ad tech brings new and advanced tools to the table for more finite and targeted messaging. Utilizing Machine learning and AI {Artificial Intelligence} coupled with 1st & 2nd party data allows us to truly identify your audience, learn their predictable behaviors & drive them to an action with immediate optimization across all channels and available formats. We learn, data learns and opportunity to form relationships between clients and consumers happens.

Video | Display | Native | CTV

Hybrid Fusion

Looking for brand awareness? We have a solution for that. Looking to engage your target audience? We have a solution for that. How about driving low funnel conversions? Yep, we have a solution for that as well.

Strategy customization is the root of why we created Hybrid Fusion. No two clients have the same needs or goals, so why use static solutions engaging one size fits all tactics? We don’t.

Perhaps you can think of us like a media swiss army knife? No, that’s too simplistic…more like a media Rubik’s Cube with endless challenges to solve, and solutions for those challenges using anything from multiple algorithms built to constantly alter strategies as well platforms and executions from traditional to new media in order to meet the clients desired result.

Performance Media

Performance, a once little-known advertising secret and rarely implemented as key to Direct-To-Consumer marketing strategies, has evolved into a prime solution for cost effective advertising. While this strategy tends to be a key component of Lead Generation campaigns, major brands and a wider breadth of Direct Response advertisers have figured out the value of performance metrics.

The founding team of OpenJar Concepts, has extensive tenure in performance advertising. We are able to launch National campaigns using TV, Radio, Print and Digital purely on the basis of Cost Per Call or can implement this mass marketing method in combination with other executions that may include online or traditional media cash buying.

TV | Radio | Print | Digital

Digital Advertising

Digital Advertising is a vastly growing universe with new platforms and capabilities emerging rapidly. This media has become broad and crosses over into other marketing elements such as Performance, Brand Development and is elevated through Programmatic capabilities. Landing Pages, Form Fills, Mobile Engagement (in it’s many forms), Display, Native, Social Media and more all play an active role what advertisers refer to as Digital and what we look to implement as part of the suite of options considered for any given client objective. Digital brings us one of the greatest solutions available today to find your consumer whenever and where ever they may be.

Search | Social | Display | SMS

Direct Response & General Market Buying

Media is no longer just about GRP’s, Reach & Frequency, DR Rotations and Cost Per Calls, it’s about measurable ROI and analysis. Utilizing Broadcast, Local Cable, Satellite, & National Network Cable Television/Radio to target National, Regional, or Local audiences, our buyers are armed with the resources to bring success to any strategy from performance, direct response and general market buying to achieve results that matter most to our clients.

TV | Radio | Print | Digital

Programmatic

How people consume media has been experiencing a major pendulum shift over the last few years. The emergence and progression of smart ad tech brings new and advanced tools to the table for more finite and targeted messaging. Utilizing Machine learning and AI {Artificial Intelligence} coupled with 1st & 2nd party data allows us to truly identify your audience, learn their predictable behaviors & drive them to an action with immediate optimization across all channels and available formats. We learn, data learns and opportunity to form relationships between clients and consumers happens.

Video | Display | Native | CTV

How can we help you today, mate? (in an australian accent)

Reach Us

27120 Avenida Del Oro
Temecula, CA 92590

(877) OPENJAR

sales@openjar.com

Send us a message